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PROFILE:

I am a creative and results-driven video production specialist with over three years of experience in video editing, drone videography, and social media content creation. My expertise lies in enhancing brand visibility and engagement through innovative content strategies and digital storytelling. With a proven track record in directing promotional videos, managing social media accounts, and developing targeted marketing campaigns, I am well-equipped to contribute to dynamic organizations seeking to elevate their visual communication and digital presence.

PROFESSIONAL EXPERIENCE:

Freelance Video Editor, Drone Operator & Social Media Content Creator

Guildford, Surrey
December 2021 – Present

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  • Engagement Boost: Elevated Instagram engagement by 40% through targeted video production and social media content optimization.

  • Content Direction: Directed and produced numerous promotional and music videos, significantly enhancing brand visibility and driving client revenue growth.

  • Aerial Expertise: Captured compelling aerial footage, leading to a 30% increase in video viewership across social media platforms.

  • Strategic Development: Formulated and implemented tailored social media strategies, resulting in a 20% follower growth on Instagram and YouTube.

  • Performance Analysis: Analyzed performance metrics to refine content strategies, ensuring optimized audience targeting and engagement.

  • Client Relations: Maintained strong client relationships by providing timely updates and adapting content based on feedback.

 

Assistant Director, Drone Operator & Social Media Manager
Eera Productions (formerly Hotcup Entertainment) – Mumbai, Maharashtra
October 2021 – August 2022

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  • Project Leadership: Spearheaded video production for high-visibility projects, incorporating drone footage to create visually captivating content that attracted over 50,000 views.

  • Brand Interaction: Boosted brand interaction by 35% through the execution of strategic social media campaigns.

  • Social Media Management: Oversaw cross-platform social media accounts, ensuring cohesive messaging and brand alignment.

  • Collaborative Production: Assisted in producing the music video Me Bhi Sudama, managing end-to-end production while collaborating with multidisciplinary teams.

  • Engagement Optimization: Achieved a 25% increase in post-engagement through data-driven content adjustments.

 

In-house Assistant Director
De Works Communications – Mumbai, Maharashtra
June 2021 – October 2021

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  • Comprehensive Support: Provided support across all aspects of video production, ensuring projects aligned with client objectives.

  • Visibility Increase: Enhanced client brand visibility by 20% through the management of effective social media campaigns.

  • Creative Collaboration: Worked alongside creative teams to develop promotional content that yielded a 15% increase in audience engagement.

  • Digital Marketing Initiatives: Contributed to digital marketing efforts that achieved a 10% rise in online engagement for clients.

FREELANCE PROJECTS:

  • Drone Videography & Editing: Collaborated with various clients to create stunning aerial videos and engaging content tailored for their target audiences, enhancing brand storytelling and visual impact.

  • Social Media Content Creation: Developed engaging video content for friends’ social media channels, showcasing my ability to create impactful visuals that resonate with viewers.

SKILLS AND TOOLS:

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  • Adobe Premiere Pro: Expertise in advanced video editing and post-production.

  • Adobe Photoshop: Skilled in graphic design and advanced image manipulation.

  • Adobe After Effects: Proficient in creating motion graphics and visual effects.

  • DaVinci Resolve: Basic knowledge in professional color grading and video editing.

  • Canva: Proficient in designing social media graphics and content creation.

  • Microsoft Suite: Extensive experience with productivity tools and office applications.

  • Adobe Illustrator: Basic knowledge in vector graphics and illustration.

  • Adobe InDesign: Fundamental skills in layout design and desktop publishing.

EDUCATION:

Master’s Degree in Digital Marketing and Channel Management
University of Surrey – Guildford
February 2023 – February 2024

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  • Focus Areas: Digital marketing strategies, consumer behavior, social media marketing, and channel management.

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Bachelor’s Degree in Mass Media
Wilson College – Mumbai, Maharashtra
June 2018 – December 2021

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  • Specialization: Advertising and public relations, with hands-on experience in video production and digital media.

CERTIFICATIONS:

  • HubSpot Certifications:

    • Social Media

    • Social Media Advanced

  • Currently Pursuing:

    • Google Analytics

    • Meta Media Buying Certificate

AWARDS AND RECOGNITIONS:

  • Srushti Mitra Puraskar Recipient: Honored for the 'Joy at Fingertips' digital marketing project, showcasing excellence in strategic marketing and content creation.

  • Social Media Growth: Successfully grew my personal Instagram account (@samruddha.8) by 35% through data-driven strategies and engagement tactics.

  • Music Video Production: Directed and edited several music videos, including one that gained over 100,000 views, significantly increasing the artists' online presence.

  • Innovative Filmmaking: Produced a one-take drone video for a cricket academy, enhancing storytelling through cutting-edge videography techniques.

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